// BRAND MANIFESTO

WE DON'T STOP AT 90 MINUTES.
WE LIVE IN EXTRA TIME.

Born on the concrete pitch, engineered for match intensity, and tailored for global terrace fashion.

01 / THE ORIGIN

THE STOPPAGE TIME MENTALITY

In football, the 90th minute isn't the finish. It is when champions dig deeper. When legends are crowned in the +4' of stoppage time.

OVR90 SPORTSWEAR captures that exact intensity. Founded in 2026, we bridges the gap between official matchday gear and contemporary European streetwear culture.

Origin
Blokecore
02 / BLOKECORE REDEFINED

NO NEON GIMMICKS. PURE MONOCHROME.

We deliberately chose a stark black-and-white identity. In an industry filled with ephemeral neon fads and disposable synthetic jerseys, our monochrome palette stands timeless.

Every garment is constructed from certified recycled poly yarns, reinforced anti-chafe flatlock seams, and 3D silicone heat-welded crests.

FOUNDING PILLARS

THE OVR90 STANDARD

01
MATCH SPEC PERFORMANCE

Every jersey is cut from our proprietary 165GSM Aero-Rib fabric, designed to keep players cool in the most intense 90 minutes.

02
LIMITED TO 100 PIECES

Zero fast-fashion mass production. Each archive release is serialized and limited to strictly 100 units worldwide.

03
ZERO PLASTIC PACKAGING

Delivered in 100% recyclable heavy card archive boxes with custom tissue paper and matte wax seal.

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